As an affiliate marketer or even a business owner with an online store for that matter there is one factor that regardless of your situation you need to consider in all you marketing decisions which should also include the target audience of your business.
There is a great deal of certification out there for life coaching, but the problem is, most of it isn’t worth the paper that it is printed on. Since there is no regulation or oversight, there have been companies popping up all over with impressive sounding names and professional websites that offer you “professional” training.
Many coaches go into the business without any sort of nest egg to build their business with. You’ll want some money to invest into your business, because the old adage is right: you have to spend money to make money.
While a video with great production values can make your business look more professional and resourceful, an awkward, stilted or poorly put together video can end up making you look amateurish and actually put prospective customers off of using your services.
Videos are easy and cheap to create giving them an excellent ROI (Return on Investment) and what’s more, they’re highly effective at grabbing the attention of site visitors and convincing those visitors to take action.